Buying groceries is becoming an ever more expensive venture. Grocery stores must supply their customers with the freshest produce, vegetables, and other choices that they can. But even so, wasting food is a problem that doesn’t seem to go away. Here are some intriguing ways grocery stores can encourage their customers to reduce food waste.
Encourage List Making
Every week, your shoppers make a list for the coming week. Help them organize such a list so that when they come into your store, you can find what they’re looking for without having to wander around so they can hunt down what they need. Having a list will prevent your shoppers from buying too much (thinking with their stomachs instead of their eyes, for instance) and also decreases the chances of them getting upset when they go to check out and find a higher total than they expected.
Offer Fresher Ingredients
Offering fresh ingredients shouldn’t just be a tagline or a false promise. Even though packaging can protect the fruits, veggies, and other ingredients you sell, also offer pieces that aren’t packaged so customers can pick as many as they need without overbuying. Make a point to spotlight your specialty bars or bulk sections, especially if you notice that many customers prefer to purchase nuts, spices, or other items typically sold in bulk.
Have Them Shop More Often
A typical family will go on a grocery shopping trip once or twice a week. But you can also have them come in for midweek specials or other deals. A study conducted by the University of Arizona found that people tend to buy too much food because of poor meal planning. For instance, they might end up changing their minds about what they want to eat. By encouraging them to make smaller but more frequent trips, they can get exactly what they need in the quantities that they can responsibly use and consume.
Discourage Unplanned Buying
We understand that all grocery stores are trying to do right by their customers while also turning a profit. That said, unplanned buying, or impulse buys, can lead to higher amounts of food waste. While any customer who comes into the store while hungry could lead to more profit for you, that isn’t a responsible way to serve your customers. One solution to this problem is to reduce the temptation for a customer to make an impulse buy.
WANT THE FRESHEST HYDROPONICALLY GROWN PRODUCE? CONTACT US TODAY!
At Baywater Farms, we are dedicated to providing you with the freshest, most responsibly grown produce. We serve Baltimore, Washington, DC, the state of Maryland, the beaches of Delaware, and beyond! If you’re looking for the best-tasting produce, contact us today! Reach us by phone at (443) 783-4185. Follow us on Instagram, YouTube, and Pinterest! Be our friend on Facebook, and follow us on Twitter and Google+.